ACADEMIC SERVICES

Professor Varsha Jain

About Prof. Jain

Prof. Varsha Jain, Ph.D., is a globally renowned Professor in the area of Integrated Marketing Communications and the Co-chairperson, Research and FPM (Doctoral Program) at MICA (India). 

Experience Coaching

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Years Of Experience
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Global Collaboration
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Global Publications

ACADEMIC SERVICES

  1. Ph.D. (Advertising, 2007)
  2. M.B.A. (Marketing, 2002)
  • Co-chairperson, Fellow Program in Management (Doctoral Program)
  • Co-chairperson Research
  • Professor, Integrated Marketing Communication: March 2018 – Present
  • Faculty Expert (June, 2021; September 2021), NMIMS, branding School, Mumbai, India to evaluate professors for recruitment, faculty recruitment system.
  • Faculty Expert (November, 2020; May 2021; September 2021), ICFAI Business School, Hyderabad, India to evaluate professors for recruitment, faculty recruitment system.
  • Faculty Expert (November, 2020), ICFAI Business School, Hyderabad, India to evaluate professors for recruitment, faculty recruitment system.
  • Faculty Expert (October, 2020), Nirma University, India to assess the research portfolio of associate professor (marketing) for eligibility to become PhD supervisor.
  • Faculty Expert (October, 2020), Indian Institute of Management, Kolkata, India to evaluate the professors for recruitment, faculty recruitment system.

ADDITIONAL SERVICES

  • Faculty Expert (November, 2020), ICFAI Business School, Hyderabad, India to evaluate professors for recruitment, faculty recruitment system.
  • Faculty Expert (October, 2020), Nirma University, India to assess the research portfolio of associate professor (marketing) for eligibility to become PhD supervisor.
  • Faculty Expert (October, 2020), Indian Institute of Management, Kolkata, India to evaluate the professors for recruitment, faculty recruitment system.
  • Mentored a project for credit cards for the Japanese Market in October 2011
  • IBM Company (May, 2010) worked on living the brand and other brand and culture components
     
  • Digital Marketing Course, Christ University, Bangalore, India
  • Sharma, H., Jain, V. & Mogaji, E., (2022). Usage of Social Media Channels by Higher Education Leaders. Research Agenda Working Papers. Vol 2022 No 1 pp 1-10 (PDF) Usage of Social Media Channels by Higher Education Leaders. Available from: https://www.researchgate.net/publication/358346506_Usage_of_Social_Media_Channels_by_Higher_Education_Leaders [accessed Feb 10 2022].
  • Received “Fellow” in June, 2019 by Centre for Education Growth and Research, Government of India, Delhi, India (based on the global research and publications, second in India based on the data mention on the certificate).
  • Received third place in best research paper category in April 2014 at 19th Corporate and Marketing Communication, CMC Conference, Unicatt University, Milan, Itlay. (Paper was written with Late. Prof. Don Schultz and title was Discovering India’s Three level of Luxury Consumption).
  • Received “Fellow” in June, 2019 by Centre for Education Growth and Research, Government of India, Delhi, India (based on the global research and publications, second in India based on the data mention on the certificate).
  • Received “Best Researcher of the Year 2019” on April 18, 2019 by Centre for Education Growth and Research, Government of India, Delhi, India
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ADVISOR MENTOR

Research and scholarship is not only cognitive but also affective as the focus is on people.

About Prof. Jain

Prof. Varsha Jain, Ph.D., is a globally renowned Professor in the area of Integrated Marketing Communications and the Co-chairperson

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